See The World Better

Handmade Italian eyewear that is more sustainable for people and planet

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Our impact

Restoring Vision

Giving back is at the heart of what we do. For every pair of sunglasses sold, we give back to eye-care programmes in Africa by providing grants to vision centres, dispensaries and screening programmes.

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Empowering Communities

We work with a Ghanaian NGO to support 4 weaving communities that make our unique sunglasses cases. Woven using traditional methods with recycled plastic, we a provide a good income and a better future.

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Sustainable Design

We want to protect our planet and to do this we need to make our designs as low impact as possible. We continue to innovate, our frames are plant-based bio-acetate frames and come housed in eco-friendly recyclable packaging.

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Our Impact Report

As a business founded on values of sustainability it is important that we 'walk the talk'. Our annual impact report is to provide an update on how we are minimising our environmental impact and maximising our social impact for the better.

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Pala Eyewear B Corp against backdrop of Forest

ttr4 minute read | Pala Shares

Our founder John talks about the year that was for Pala and what's in store for the year ahead.

ttr6 minute read | Everyday Activist

Continuing to shed light on those amongst us who invest their lives to helping our planet, the next in...

ttr4 minute read | Thoughtful Explorer

We’re changing things up for the better. Our brand DNA has always been based around getting outdoors to soak...

"Pala is a brand on a mission"
"Stylish and philanthropic - what more could you want?"
"You get shade, another person gets their sight back"
"Sunglasses with a charitable vision"
"Gives back to communities as much as it takes out”

Sign up to take 10% off your first order, protect 5 mature rainforest trees & get the latest Pala scoop .

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The Value of People

What is in the value of a product?

The quality of materials are of course part of that answer, but it is also about how that product makes you ‘feel’ – it’s a deeper connection to the people and processes behind the brand. Here we champion one such group of people; the talented weavers that we have worked with since Pala began first began. You’ll find on almost all our sunglasses cases the name of the weaver that made it for you.

woman taking photo


Felicia is our ‘camera ninja’ when it comes to photography for the Pala website. Hailing from Sweden, but now based close to the Pala Brighton HQ. When she’s not exercising her skills of mind control to make models relax on shoots you’ll find her in a cafe enjoying a good cup of coffee, or at home baking cinnamon buns.



Emma is our marketing guru. When Emma isn’t planning, strategizing and creating content, she can be found travelling the world exploring its wonders, or in more recent times – headphones on with a paintbrush in her hand creating an abstract masterpiece!



Mary is the team leader of the Care4basket project in Bolgatanga, Ghana. When Mary is not organising and supporting the work across the communities, you will find her sowing sweet potatoes, ground nut, millet and looking after the animals on the farm.



Izzy is our Sales and Comms mastermind. When Izzy isn’t throwing herself down a mountain on a snowboard, she can normally be found rummaging through vintage shops or pounding the fields with her beloved puppy, Mac. She once mislaid a finger on a night out (eek!) – girl knows how to party!

cameraman and photographer Justin Hunt


Justin is our ‘Film Alchemist’. When he’s not laying on the floor looking for the next shot he’s either exploring the finest bourbons and listening to obscure country music tracks from the 50s and 60s. Normally found planning his next trip abroad or fuelling the pineapple on pizza debate. Just so you know he’s firmly in the Hawaiian camp!